After marking its presence with the iconic Daewoo Matiz, South Korean car brand Daewoo is all set to re-enter the Indian market in a revolutionary way. In association with Kelwon Electronics and Appliances Pvt. Ltd. Daewoo is strategically entering the world of electric motorcycles and electric bicycles. With a firm focus on energy, power, electronics and electric vehicles, Daewoo recently announced its official return to India, a move that has drawn interest from consumers and industry experts. This revitalization opens the doors to a wide range of possibilities and signals a shift towards sustainable transport options.
Recognizing the potential of emerging sectors such as energy and power, consumer electronics and especially electric bicycles, Daewoo sees itself playing a pivotal role in propelling India towards significant economic milestones. HS Bhatia, Managing Director of Kelwon Electronics and Appliances Pvt. Ltd., expressed his excitement and said, “These new sectors will shape the future of the Indian economy and we are honored to be at the forefront with Daewoo.”
India, with its ever-growing market for electric vehicles, offers the perfect landscape for Daewoo’s new venture. Revealing their visionary plans, Chan Ryu, Chief Operating Officer, Daewoo India said, “We are excited to introduce a captivating range of electric bikes to the Indian market. This is just the beginning of our ambitious journey.”
However, Daewoo’s return is not limited to electric mobility alone. To expand its product portfolio, the company plans to launch consumer electronics products such as LED televisions and audio speakers. This diversification demonstrates Daewoo’s commitment to meet the ever-changing needs of the Indian market.
As the electric vehicle revolution gathers pace globally, Daewoo’s return to India represents a new dedication to sustainable transport and a greener future. With its rich history and innovative mindset, Daewoo is poised to make a significant impact in the Indian market once again.
Which sectors will Daewoo focus on in India?
Daewoo will mainly focus on energy, power, electronics and electric vehicles, especially electric motorcycles and electric bicycles.
Why is Daewoo re-entering the Indian market?
India offers a rapidly growing market for electric vehicles, making it an ideal opportunity for Daewoo to capitalize on the demand for sustainable mobility solutions.
What other products will Daewoo launch in India?
Apart from electric motorcycles and electric bicycles, Daewoo plans to launch consumer electronics products such as LED TVs and audio speakers to meet the ever-changing needs of the Indian market.